How do you market to clients with a big tax refund burning a hole in their pockets? How do you get to them before they mentally or physically spend the money? Well, there are several approaches that work well. One is to get their attention during the filing process itself. This can be done several ways. Signing [...] Read more »
An old school tip that is perfect for the times
Used car departments have always been the key to any dealership reaching its maximum profitability. In these current economic times with inventory cost up and grosses down, you need to very smart about your inventory practices. When was the last time you looked at what is selling for you on your used car lot? I don’t [...] Read more »
If It Can Help a Man Get Elected President, Social Media Can Help You Sell Cars
Without his extensive use of Social Media Barack Obama would not be the president of the United States Today. From a relatively unknown senator to his meteoric rise to the presidency of the United States, Barack Obama was able to harness the powerful new medium of Social Media to propel himself into one of the [...] Read more »
Tax season checklist for your sales department – part 1
It’s almost that time of year and no I don’t mean Christmas. I mean the time of year that helps car people all across America pay off those credit card bills they accumulate during Christmas. Tax season is upon us and it is greatly needed after the tough financial year that has been 2009. I have [...] Read more »
Better Collections Through Technology
Repossessing a vehicle is never a good thing, but technology has certainly come a long way in helping dealers do just that. The Special Finance Coach discusses how to keep customers on time with their payments, as well as how social networking sites like Facebook can help when they’re not. Contrary to popular belief, repossessing a [...] Read more »
Next Generation Dealer Services Acquires TheNACSP.com
Next Generation Dealer Services acquires The National Association of Car Sales Professionals (TheNACSP.com), a web portal that offers professional web services to the car salesperson. TheNACSP.com leverages the power of blog style websites using both search engines and social media to generate incoming leads for salespeople. Boston, Massachusetts- November 13th 2009 Next Generation Dealer Services (NextGenDealer.com) [...] Read more »